• How To Increase Your Online Business Sales

    Having an online business is a dream for so many people. Once you are set up, and you’ve got a few sales in the bag, many people start to wonder what they can do to increase those sales. It is okay to sit back and see what happens, but for your business to really be a success, you have to put some work in. Below are some things that you can do to increase your online sales:

    Ensure your website is easy to use

    To encourage people to buy from your website it has to be easy to navigate and not too cluttered. You don’t want too much information on the browsing pages as it can become overwhelming for customers. Make sure that it looks professional, so that people can trust it and that it doesn’t have any mistakes. It should also be as easy as possible for the customer to reach the checkout and ensure you only ask for necessary information from them. A website that is out of date and difficult to navigate will put people off using it, and they will go elsewhere to find what they need.

    Professional photographs

    If you want to make your business look more trustworthy and professional, get your stock photographed by professionals. If you sell clothes, an expert in fashion photography will be able to follow your brief and get the clothes looking exactly how you want them to look with the images fitting in with your brand. They will even be able to put the finishing touches to your images in post-production, which is difficult to do if you are not experienced.

    Make use of social media

    Most people use social media every day, so using social media for your business can lead to a big boost in your sales. It can help you to build a following and a relationship with your target audience that can increase their loyalty to your brand. You can do this through regular posts to your followers, showing them new products, or even posts about daily life in your business. There is also the chance to turn your posts into targeted ads for a small fee. This will help to expand your audience and bring you new customers.


    Search Engine Optimization (SEO) can increase the amount of traffic to your website by making some changes to your website content so that it comes further up in the search engine results. This is something that you can do yourself, but you can get better results if you hire a specialist in SEO to optimize your website. The content on your website needs to be SEO friendly so that it is easy for the search engine to know what your content is about. Through the use of keywords and phrases, it will then be able to decide if your content is relevant enough for your website to appear further up on the results page. Increased traffic to your site means that you should get more customers, resulting in more online sales.


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  • How To Give Your Salespeople Authenticity

    A salesperson is more than a simple retail employee. They often have an understanding of the granular details of many products or services you offer. They likely also have great memories, as remembering people, places and requests is a part of helping them grow and cynch those high-value deals. Additionally, when utilized correctly, salespeople are individuals. It’s very important to give them the space to work their magic, regulated of course by your best policy practices.

    However, we’re all used to being addressed and upsold by salespeople no matter where we go. As a firm, this can be a hurdle you need to overcome. Giving your salespeople more authenticity can help you ensure that they are trusted from the offset, that they build goodwill, and that they are able to develop a more competent and confident connection with whoever they are developing a relationship with. (more…)

  • How to up your sales

    How to up your sales

    If you’re running a business, then one of the most important things to you will be selling as much as you can so that you make a living off of what you love. They say that money isn’t everything, and that’s entirely true. Happiness is so much more important, and yet, if you find yourself able to get both from one another, then you’re already winning. The key is to ensure that you have financial freedom as that is what everyone wants out of life.

    So when it comes to your business, you need to focus on various areas that will help you get what you want. Here are some ideas to get you started. (more…)

  • What Does Your Sales Team Want From You?

    What Does Your Sales Team Want From You?

    If you’ve hired correctly, then you should have a sales team that’s full of Grade A winners, people who always want to improve and be the best employee they can be. But of course, that doesn’t mean that you get to just sit back and hope that they’re able to get on with it. Oh no! As the leader, it’s up to you to do your part, and make sure that you’re giving your sales team everything they need to get your company as much business as possible. We take a look at a few things below.

  • 10 Things to do if summer sales are slow

    How to increase sales and 10 other things to do when summer sales are slow

    Summer summer, the time to relax… right? It’s likely that each summer sales seems to be a lot slower compared to the rest of the year, because a lot of people are taking a lot of days off and new plans are usually starting in September.

    So, you have a lot of time and you want to make more sales? I have a couple of tips and tricks of things you can do when summer sales are slow. 10 Things to do when summer sales are slow:


  • How to sell better; the art of sales

    When purchasing a product, do you opt for aftercare services? Even if it costs you $10 a month, do you go for it or would you rather wing it and fix problems yourself? Most people would go for the $10 a month option. After all, if you purchase a product for $1,000, then $10 a month is a small price to pay for aftercare if that product was to break or develop a fault. (more…)

  • If you are serious about selling, read this

    If you are serious about selling, read this

    Do you long to be one of the best salespeople around? Perhaps you run a business, and want to drive more sales to it? Believe it or not, some of the essential qualities needed to be successful in sales are things that we can all do. The only trouble is, we seldom consider those characteristics. As a result, some of us that do have to sell for a living aren’t performing at our best.

    If you are serious about selling, it’s vital that you are in top form. So, what is it that you need to do? Today, I will discuss the best strategies for improving your sales techniques and how to fix any problem areas. Here is what you need to know: (more…)

  • Get your sales up today with these snippets of business lore

    Get your sales up today with these snippets of business lore

    Home » sales

    Clearly, one of the major motivations running behind every business is to see an increase in sales. No matter what the age or purpose of the business is, this is something that you probably always want to see happen. After all, an increase in sales means an increase in profits, and that is definitely an underlying motivation, no matter what anyone says. Of course, profit is not everything, but growing sales will also help to grow the business in other ways as well. If your business could do with an increase in sales, then there are some basic concepts to grasp, and some  essential actions to take. Let’s look into this subject more closely.

  • Clever strategies for encouraging customer loyalty

    Clever strategies for encouraging customer loyalty

    Many business owners spend the vast majority of their marketing budgets on finding new customers, and it’s easy to see why. More clients mean a broader customer base and bigger business. But, while expanding your base is vital, you should never take your eyes off the ball when it comes to retaining and engaging your current customers.

    The simple facts are that loyal customers are way more valuable than new clients. They spend more money on your products and services and visit you more often. They also benefit your business by providing the invaluable word of mouth advertising, by speaking to their friends and family about their experiences with you.

    In short, if you are looking for ways to improve your bottom line, putting more focus on current customers rather than finding new ones will often make more financial sense. Here are some ideas on how you can go about retaining good clients and encouraging better levels of customer loyalty. (more…)

  • Three simple ways to improve your retail business

    How to get your first sale within 30 days: a marketing checklist for new entrepreneurs

    Whether you haven’t started marketing your new business or have been trying to get sales without any luck, getting your first real customer is a key milestone for every e-commerce entrepreneur.

    With literally hundreds of channels and tactics and different ways to promote your business, it can be hard to sift through them all to find the ones that make the most sense for your unique business.

    So here’s a challenge: For 30 days, spend some time working through this list of list of high-impact marketing strategies, trying the ones that relate to your business and getting comfortable with the idea of trying and failing on your way to your first sale.

    There’s no one-size-fits-all approach to this. Exploring, trying, failing, and improving is the only way to find out what works for you. So get your store out there, because it’s the only way to grow!


  • How to drive more revenue on autopilot by signing your business up for an affiliate program

    How to drive more revenue on autopilot by signing your business up for an affiliate program

    It’s always been a dream of mine: earning money on autopilot with autopilot affiliate marketing software. And although it’s not easy, creating passive income streams is now easier than ever thanks to our best friend, the internet. There are bloggers that earn $50,000 per month, every month, just by using affiliate links. There are various ways, and I discuss most of them on the blog, but one I haven’t really gotten in to is driving revenue on autopilot by signing your business up for an affiliate program.