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  • Improve your online store performance in 4 simple steps

    Improve your online store performance in 4 simple steps

    So, you’ve set up your ecommerce store, found a reliable supplier to send you products to sell, and have thrown some money at online marketing – but your sales are still not as hot as you were hoping. And, despite much head scratching and contemplation, you can’t figure out why.

    The truth is there could be a multitude of reasons, but in my experience, you are likely to be falling for one of the several common pitfalls of setting up an online store. If this situation sounds familiar, read on – I’m going to talk you through where you might be going wrong. (more…)

  • Making a success of your online store

    Making a success of your online store

    The shopping revolution has seemingly occurred without us even realizing it. Slowly, we found ourselves retreating from physical shops to the comfort of our own homes with a cup of coffee and the laptop open clicking on all the items we quite fancied purchasing. Two days later the items were with us, and we hadn’t ventured anywhere other than the kitchen to grab a snack mid-online shop. (more…)