Month: December 2016

  • 5 Key events to add to your business calendar before you plan the year

    5 Key events to add to your business calendar before you plan the year

     

    When you run your own business, you have a lot of different things to keep on top of. Not only do you have sales to make and staff to manage, but you can also have finances to deal with, marketing to do and a whole lot of admin. When you have a lot on your plate, it can be hard to get everything done. Then, when you throw extras, like events, into the mix, it can feel like everything just got a whole lot harder. But, it doesn’t have to be impossible. You can get everything ticked off of your list and still host the key events that you need to each year. And just to make sure you have time organise things, here are five for you to prioritise. (more…)

  • IT specialists weigh in on how to keep your business systems secure

    IT specialists weigh in on how to keep your business systems secure

    Recently, the Wall Street Journal took it upon itself to give its two cents about the problem of business computer hacking. Hacking, the paper said, could reduce businesses to their knees and destroy vital computer systems, essential for keeping operations running smoothly. No system, they said, is fool proof, meaning that malicious cybercriminals are always looking for weak points and vulnerabilities that they can exploit. (more…)

  • Business lessons learned from watching The Office

    Business lessons learned from watching The Office

     

    Have you ever watched an episode of The Office. I’m talking about the American version here, not the original British show. It’s about a hapless office manager played wonderfully by Steve Carell who tries to make work fun for his employees while still earning a decent profit. It was a rather brilliant show and one that taught me all kinds of lessons about running a business in the real world. Let’s go through some of the craziest things The Office could have taught you as a business owner.  (more…)

  • Blogging mistakes: how to avoid common pitfalls that prevent your blogging success

    Content creation mistakes: how to avoid common pitfalls that prevent your content business’ success

    Blogging has become one of those dreams jobs that many people aspire to attain, but very few reach the end goal. They either overestimate their ability to generate revenue from the blog or they quit their day jobs too early and can’t sustain the inevitably slow start that blogging has.

    To help you avoid those pitfalls, here are some of the most common mistakes that a new blogger makes which ultimately leads to the failure of their new venture. 

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  • Key SEO dos and don'ts for the new year

    Key SEO dos and don’ts for the new year

    If you’re marketing your business online in 2017, you need to think about SEO. If you’re not sure what SEO is, it’s a way of optimizing your site for search engines. By doing this, you can make sure that customers find your site when they are looking for a product that you’re selling or a service that you offer. So, it’s easy to see how it’s in your best interest to invest in SEO this coming year. But you do have to make sure that you are making the right decisions with your SEO campaign. Here are a few dos and don’ts that you need to think about. (more…)

  • How to protect yourself from ransomware

    How to protect yourself from ransomware

    Let’s get personal today – I want to warn you for something that’s been going around the web. I wrote this article a few weeks back, but I guess now is the time to share. I have one (sometimes two) standard days in the week that I backup my whole life. This is probably the #1 most important task I have because without my digital files I would be nowhere.  (more…)

  • Scary travel movies inspired by true events PART III

    Scary travel movies inspired by true events PART III

    Home » Archives for December 2016

    When we think about scary travel movies, Eli Roth’s incredibly bloody horror movie Hostel is probably the first thing that pops into your head. But there are many more travel movies that are scarier simply because they are based on real stories. These aren’t the kind of stories about people getting slaughtered, these are the kind of stories that freak you out because you know someone lived it and has survived to tell the story. They’re about people surviving terrible accidents or situations. They’re freaked out by mother nature instead of zombies or murderers. Must watch for travelers, because who knows, you might pick up some survival skills! Somehow, after I watched the Shallows recently, I’m SO into this kind of thrillers, so I decided to collect a few recent ones I saw inspired by true events. And yes, I must admit, they do fuel my wanderlust, often they start in the most beautiful places like Mexico, Hawaii or Australia. Enjoy! 

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  • How to get your business up and running fast

    How to get your business up and running fast

    If you’re a startup, you probably haven’t got a lot of time before you have to start making repayments on your outstanding loans to creditors. As a result, it’s essential that you get your business up and running as quickly as possible. The last thing you want is to have to go into arrears and risk not being able to get lines of credit in the future. (more…)

  • When it comes to business growth here are just a few things to bear in mind

    The dangerous cybercrimes of the new business age

    A lot of people out there talk about data security in business. But we often talk about this subject in pretty vague terms. The need for security is often highlighted alongside the emphasis on the importance of data in modern business. But the terms we employ to describe the threats are usually lacking detail. We throw around words like “hackers” and “firewalls”, without talking about threats in specifics.

    Perhaps it’s because we all already think we know what’s out there. But let’s face it: the world of modern business has been changing a lot in the last couple of years. We knew digitization was upon us, but things seemed to have moved a lot faster than we thought they would!

    So let’s take some time to take a closer look at the new cyber crimes that are now developing in response to modern business practices. Going into the new year, you’re going to want to put some focus on tackling these dangerous cyber threats!  (more…)

  • This is how you secure all leads easily speedily

    This is how you secure all leads easily speedily

    The secret to success is making as many sales as you possibly can. This is the essence of how a business can thrive and survive. The problem is that it is much more difficult to secure regular sales than you might think. So, you need to come up with ideas that will help make it easier for you to generate sales from a business perspective.

    If you are able to secure as many sales as possible, it will make the business more successful. There are so many things you will need to do that can help you secure more sales. And you need to remember the moniker – ‘Secure All Leads Easily Speedily!’ Let’s look at some of the great ways you can do this.  (more…)

  • Some powerful ways to SEO in 2017

    Some powerful ways to use SEO to get noticed online

    If you’re a small business owner or a budding entrepreneur, you’ll know about the importance of SEO. It’s an acronym that both fills you with hope and dread. There’s hope that you’ll actually be able to make some money from it, thanks to the ability of search engine optimization to deliver tangible benefits to your business. But you also dread it, because it’s a long and challenging process and takes a significant degree of expertise to get right. What’s worse, getting it wrong and accidentally doing “black hat SEO” can get you into trouble with the search engines and undo all of your hard work.

    Moz, an SEO website, recently released some of its predictions for the year ahead. Thanks to the rise in mobile usage, it is predicting an 88 percent increase in the importance of mobile-friendliness. It’s also suggesting that the importance of things like dwell time and readability signals will increase by around two-thirds. Clearly, the objectives of companies like Google is to make sure that they are delivering their user to sites that generate real value for them, not just spammy sites designed to trick their SEO bots.

    So with that in mind, what should companies be doing in the year ahead to make sure that they are adapting to these changes in SEO. Here are some powerful ways to SEO in 2017. (more…)

  • Don't fail when your business fails: moving on gracefully

    Don’t fail when your business fails: moving on gracefully

    I noticed that 2016 has been a very hard year for a lot of (online) entrepreneurs. You lived like this for months, but slowly but surely reality sets back in: you haven’t made any profit in months. You have problems acquiring new clients, you have no success with your press strategy or you have problems with negative clients. It might be too late to change your game, it might be time to quit your business and move on. But how to get over the feeling of feeling so d*mn disappointed and like a failure? I’ve collected a few tips to help you through this tough process.  (more…)