Content Marketing

  • Content Marketing, Marketing

    My Content Repurposing System: 1 Blog Post, 10 Pieces of Content

    This post may contain affiliate links, meaning if you decide to make a purchase via my links, I may earn a commission at no additional cost to you. See my disclosure for more info.

    You spent six hours on that blog post. It deserves more than one URL and a quiet death in your archive. Content repurposing is how one good idea becomes a newsletter, a video, a carousel and a week of social posts, without you writing everything from scratch ten times.

    This is the system I use and recommend: one pillar post in, ten pieces of content out. Two tools do the heavy lifting, Repurpose.io for distributing video everywhere automatically and Pictory for turning written posts into video in the first place. The rest is a repeatable checklist that takes about ninety minutes per post once you’ve done it twice.

    Fair warning up front: repurposing multiplies whatever you feed it. A weak post becomes ten weak pieces. Start with something worth spreading.

    What you need

    • One solid, evergreen blog post (your analytics will tell you which ones deserve this)
    • A Repurpose.io account (there’s a 14-day free trial covering your first 10 published videos)
    • Pictory or a similar text-to-video tool (check current pricing on their site)
    • Your phone, for one short vertical video
    • A 90-minute calendar block

    The system, step by step

    Step 1: Pick a pillar post that earned it

    Repurpose winners, not new ideas. Open your analytics, find a post with steady traffic or unusual engagement, and check that it still reflects your current thinking. Strategy-level guidance on building these pillar posts lives in my ultimate guide to content marketing; this tutorial assumes you have at least one.

    Step 2: Strip it to a skeleton

    Reduce the post to its bones: the core promise, five to seven key points, one surprising detail and one actionable takeaway. Paste that skeleton into a note. Every piece below gets built from the skeleton, not from the full post, which keeps each format punchy instead of compressed.

    Step 3: Write the newsletter edition (piece 1)

    Don’t paste the post into an email. Retell its single best idea in your newsletter voice, add a personal note on why it mattered to you, and link the full post for readers who want depth. Fifteen minutes, one piece done.

    Step 4: Turn the skeleton into text posts (pieces 2, 3 and 4)

    From the same skeleton, write three platform-native text pieces: a LinkedIn post built on the strongest single point, a short thread for X or Threads walking through your five key points, and an Instagram caption with a carousel outline (one key point per slide). Adjust the hook per platform; the body mostly survives intact.

    Step 5: Record one vertical video, distribute it everywhere (pieces 5, 6, 7 and 8)

    Record 60 to 90 seconds on your phone: the post’s core idea, told to a friend. One take is fine. Upload it once, and let Repurpose.io publish it natively to TikTok, Instagram Reels, YouTube Shorts and Facebook through workflows you set up a single time. Native matters: the tool uploads clean, watermark-free video to each platform instead of cross-posting links, so the algorithms treat each version as first-class content.

    That single recording just became four pieces, and the marginal cost of each extra platform is zero minutes of your time.

    Step 6: Let Pictory make the faceless video (piece 9)

    Some days you don’t want your face on camera, and some posts suit narration better. Paste your blog text into Pictory and it assembles a video from your words: scenes, stock footage, captions and voiceover. Edit the scene selection (the automatic picks are decent, not clairvoyant), then publish to YouTube or feed it into your Repurpose.io workflows like any other video.

    Step 7: Make the pin (piece 10)

    Create one Pinterest pin linking back to the post. Pinterest behaves more like a search engine than a social network, so this piece keeps sending traffic for months while the social posts fade in days. A simple template with the post title and a clear benefit works; rotate two or three designs if you enjoy it.

    Step 8: Schedule, stagger, track

    Spread the ten pieces over one to two weeks rather than firing them all on launch day; each platform’s audience mostly doesn’t see the others. Then track one thing only: which platform actually sends readers back to your blog or subscribers to your list. Double down there next month and let the underperformers coast on automation.

    Pro tips and common mistakes

    • Don’t copy-paste captions across platforms. Repurpose the content, rewrite the hook. The first line does different work on LinkedIn than on TikTok.
    • Batch by type, not by piece. Write all text pieces in one sitting, record all video in another. Context switching is where the ninety minutes becomes three hours.
    • Set new workflows to queue mode first. Review the first few auto-published videos before trusting full automation with your accounts.
    • Start with three platforms, not ten. Add destinations once the habit survives a month. An abandoned system repurposes nothing.
    • Refresh the source post. While you’re in there, update stale examples and links. Search engines and AI assistants both favor maintained content, and it’s the piece all ten roads lead back to.

    FAQ

    What is content repurposing?

    Content repurposing means adapting one piece of content into different formats for different platforms: a blog post becomes a newsletter, social posts, videos and pins. The idea travels; the format changes to fit where each audience already spends time.

    How many pieces of content can you get from one blog post?

    Ten is a comfortable, repeatable number with this system: a newsletter, three text posts, four short videos via automated distribution, one narrated video and a Pinterest pin. You could squeeze out more, but quality and your patience thin out fast past that.

    Does repurposing content hurt SEO?

    No. Duplicate content concerns apply to identical text on multiple pages of the web, not to a video, thread and newsletter derived from a post. Cross-platform repurposing typically helps SEO indirectly, since it drives traffic and brand searches back to the original.

    What tools do I need to repurpose content?

    Two cover this whole system: Repurpose.io (from $35 a month after the trial) to auto-distribute video across platforms, and a text-to-video tool like Pictory for turning posts into narrated videos. Everything else is your phone and a scheduling block.

    How long does this take per blog post?

    About ninety minutes once the workflows exist: fifteen for the newsletter, thirty for text pieces, fifteen to record, and the rest for scheduling and the pin. The automated video distribution costs no ongoing time, which is the point of setting it up once.

    One post, ten pieces, ninety minutes: that math is the difference between publishing content and running a content system. Set up your workflows with Repurpose.io’s 14-day free trial, run this checklist on your best post this week, and if you’re still building that library of posts worth repurposing, my ultimate guide to blogging shows the way there.

  • Repurpose.io Review: One Video, Every Platform, Zero Extra Work
    Content Marketing, Marketing

    Repurpose.io Review: One Video, Every Platform, Zero Extra Work

    This post may contain affiliate links, meaning if you decide to make a purchase via my links, I may earn a commission at no additional cost to you. See my disclosure for more info.

    TL;DR: Repurpose.io does one job well: it takes content you already publish and re-publishes it natively to every other platform, on autopilot. If you post video or audio several times a week, the 14-day free trial of Repurpose.io will probably pay for itself in saved hours. If you post once a week on one platform, save your $35 a month.

    Every creator hears the same advice: be everywhere, repurpose everything. Nobody mentions that manually downloading, re-uploading, re-captioning and re-scheduling one video across five platforms eats half your morning. Repurpose.io exists for exactly that gap, and I’ve come to see it as plumbing: unglamorous, invisible, and very missed when it’s gone.

    What is Repurpose.io?

    Repurpose.io is an automation tool that connects your content platforms and moves content between them. You build workflows once, in plain if-this-then-that logic: when I publish a TikTok, publish it to Instagram Reels and YouTube Shorts; when a new podcast episode goes live, turn it into clips for social.

    It connects the platforms that matter: TikTok, Instagram, YouTube, Facebook, LinkedIn, podcast feeds, plus storage like Google Drive and Dropbox. Publishing is native, meaning your video is uploaded to each platform properly rather than posted as a link, and TikToks come across without the watermark that other platforms suppress in their algorithms.

    The point isn’t reach for its own sake. Every platform is a different audience, and the couple of hours you save each week is time you can put back into making better content.

    Repurpose.io pricing

    Plan Price Accounts per platform Publishing
    Starter $35/month or $349/year Up to 3 Generous monthly cap
    Pro $79/month or $790/year Up to 10 Unlimited
    Agency $179/month or $1,790/year Up to 25 Unlimited

    There’s a 14-day free trial that lets you publish 10 videos or audios without entering a credit card, which is exactly the right way to test a tool like this: set up one real workflow and see if the output meets your standard.

    Most solo creators only ever need Starter. Pro earns its price when you manage multiple brands or need more than three accounts on one platform.

    What Repurpose.io does well

    Set-and-forget workflows. The first setup takes twenty minutes of connecting accounts and choosing templates. After that, publishing one video quietly becomes publishing five, and you stop thinking about it. That’s the entire value proposition, delivered.

    Native, watermark-free publishing. Reels and Shorts penalize videos with another platform’s watermark. Repurpose.io pulls your content clean, which is the difference between repurposing that works and repurposing that gets buried.

    Audio to video. Podcast episodes can become video with a waveform or template treatment, which opens YouTube and social to audio-first creators without any editing skills.

    Templates that respect each platform. You can resize, add captions areas and set different descriptions per destination, so the TikTok version and the LinkedIn version don’t have to look identical.

    A realistic starter setup

    This is the configuration I recommend to most creators trying the trial. Pick your strongest platform as the source, say TikTok or YouTube. Build two workflows: source to Instagram Reels and source to YouTube Shorts (or the reverse). Set both to “add to queue” instead of instant publishing for the first week, so you can review each converted video before it goes out.

    After ten posts, check three things: did formatting survive, do captions read sensibly on each platform, and did anything get flagged or cropped badly. If all three pass, switch the workflows to automatic and add the next destination. Building trust in the tool gradually beats waking up to a mangled video on your business account.

    Where it falls short (and who shouldn’t buy)

    It distributes, it doesn’t adapt. The tool copies content between platforms; it won’t rewrite your hook for LinkedIn or trim the boring first ten seconds. Distribution without judgment can spread mediocre content further, which helps nobody.

    The interface is utilitarian. It looks and feels like the automation plumbing it is. Expect dropdowns, not delight.

    Connections occasionally break. Social platforms change their APIs and revoke tokens, and every tool in this category inherits that fragility. Budget a few minutes a month for re-authorizing accounts, and check your queue after platform outages.

    $35 a month is real money at low volume. If you publish once or twice a week, manual re-uploading costs you maybe an hour weekly. Pay for the tool when the math on your time says so, not before.

    Who shouldn’t buy: single-platform creators, anyone posting less than three times a week, and perfectionists who rewrite every caption per platform anyway, because you’ll redo the tool’s work by hand.

    Who is it for? My verdict

    Repurpose.io is for creators with a working content habit: podcasters who want video presence, short-form video creators tired of the download-reupload shuffle, and coaches or bloggers who batch-record and want everything distributed while they sleep. For that group, it’s one of the few subscriptions that directly buys back hours.

    If you’re earlier in the journey, build the habit first with free tools; my roundup of the best free tools for new UGC creators is the budget version of this stack. And if your content home base is written, my ultimate guide to blogging covers the foundation that makes repurposing worth doing.

    When you’re publishing consistently and feeling the re-upload tax, connect your accounts to Repurpose.io and let the workflows run for two weeks. You’ll know by the end of the trial whether it stays.

    FAQ

    What does Repurpose.io actually do?

    It automatically converts and re-publishes your existing content across platforms. You create rules like “every new YouTube video also goes to Facebook” and it handles downloading, formatting, and native uploading, including scheduling, without you touching each platform.

    How much does Repurpose.io cost?

    Starter is $35 a month (or $349 a year) with up to 3 accounts per platform. Pro is $79 a month with up to 10 accounts and unlimited publishing, and Agency is $179 a month for up to 25 accounts. A 14-day free trial covers your first 10 published pieces, no credit card required.

    Does Repurpose.io remove TikTok watermarks?

    Yes, it publishes your TikToks to other platforms without the TikTok watermark, which matters because Instagram and YouTube deprioritize videos carrying a competitor’s logo. This one feature is a common reason creators subscribe.

    Can it turn my podcast into videos?

    Yes. Connect your podcast RSS feed and each episode can be converted into video with a visual template, then published to YouTube or clipped for social platforms. Audio-first creators get a video presence without learning an editor.

    Is Repurpose.io worth it for small creators?

    Only once you publish consistently, roughly three or more pieces a week across multiple platforms. Below that, manual re-uploading is annoying but cheap. Above it, the subscription typically costs less than the hours it returns.

    One video in, five platforms out, and your afternoon back: that’s the honest pitch. Start your free Repurpose.io trial here, wire up one workflow, and let your next ten posts test it for you.

  • How to Make Faceless YouTube Videos With Pictory
    Content Marketing, Marketing

    How to Make Faceless YouTube Videos With Pictory

    This post may contain affiliate links, meaning if you decide to make a purchase via my links, I may earn a commission at no additional cost to you. See my disclosure for more info.

    You can run a real YouTube channel without ever showing your face or recording your voice. Not a get-rich-quick channel — we will get to the honest part — but a genuine content channel built on scripts, stock visuals, and AI narration.

    The tool I use for this workflow is Pictory: you paste a script, it builds the scenes, matches visuals, adds an AI voiceover and captions, and exports a YouTube-ready video. In this tutorial I will walk through the full process, from picking a niche to batching your uploads — plus the mistakes that sink most faceless channels before video ten.

    What you need

    Three things: a niche you can write about repeatedly, a Pictory account (the 14-day free trial includes 15 video minutes and 50 AI credits at the time of writing — enough for your first two or three videos), and a YouTube channel with your branding. No camera, no microphone, no editing software.

    Step-by-step: your first faceless video

    Step 1: Pick a niche you can sustain for 50 videos

    Faceless channels live or die on consistency, so choose a topic with endless material: personal finance basics, productivity, travel guides, book summaries, software how-tos. Before committing, write down twenty video titles in one sitting. If you cannot, the niche is too thin. And if you already run a blog, start there — your archive is pre-validated material, and my ultimate guide to blogging explains why topic clusters beat random ideas on YouTube too.

    Step 2: Write a script for the ear, not the eye

    Faceless videos are carried entirely by the narration, so write like people talk: short sentences, direct address, no subclauses stacked three deep. Put the hook in the first fifteen seconds — the specific promise of the video — because that is where YouTube measures whether viewers stay. A 700 to 900 word script lands around five minutes of video, which is a solid starting length.

    Step 3: Paste the script into Pictory

    Open Pictory, choose the script-to-video option, and paste your text. The tool splits it into scenes — roughly one per sentence — and auto-matches stock footage to each. This draft takes minutes and looks, frankly, average. The next two steps are where your channel stops looking like every other automated channel.

    Step 4: Rework the visuals scene by scene

    Go through every scene and replace anything generic or mismatched. Use Pictory’s stock library first, then add your own material where you can: screenshots, screen recordings, simple graphics, B-roll you shot on your phone. Vary the rhythm — a text-on-screen scene between clips, a zoom effect on a static image. Viewers cannot articulate why a video feels cheap, but recycled corporate stock is usually the reason.

    Step 5: Choose your channel voice

    Pick one AI voice and stick with it across every video — the voice is your channel’s identity when there is no face. Listen to the full preview before exporting: current AI voices are convincingly natural, but they still stumble on brand names and abbreviations, so respell anything that sounds off. Prefer full control? Record your own narration and use Pictory just for visuals and captions; voice-only is still faceless.

    Step 6: Captions and a reusable brand template

    Turn on auto-captions and proofread the numbers and names. Then build your template: intro card, fonts, caption styling, outro with a subscribe prompt. Save it once and every future video inherits the look — this is what makes step 8 possible.

    Step 7: Upload and optimize like a YouTuber

    Export in 16:9, upload, and treat the packaging as half the work: a title that makes a specific promise, a thumbnail with three or fewer words and high contrast, a description that summarizes the video and links to your site. Faceless channels compete on packaging even more than personality channels do, because the thumbnail cannot fall back on a familiar face.

    Step 8: Batch, publish weekly, and read retention

    Write three scripts in one sitting, produce three videos in the next, schedule them weekly. After a month, open YouTube’s retention graphs: where viewers drop off is your editing feedback. Shorten the intros, cut the scenes where the line dips, and double down on the topics that hold attention.

    The honest part: what faceless channels are up against

    Faceless does not mean effortless, and it certainly does not mean passive. YouTube’s monetization program has watch-time and subscriber thresholds that take most channels months of consistent publishing to reach, and the platform has tightened its rules on mass-produced, repetitious content — channels that upload untouched text-to-video output are exactly what those rules target. Your protection is added value: your own script, your own visual choices, real editing.

    Competition is also brutal in the popular faceless niches; “motivation quotes over drone footage” died years ago. And because the algorithm owns your reach, build an exit ramp early: link every video to your site and start collecting emails — my ultimate guide to email marketing shows how to turn viewers into an audience you actually own.

    On costs: after the trial, Pictory starts at $25 per month billed annually ($29 month-to-month). That is only worth it if you publish on a schedule — one video a month does not justify a subscription, weekly uploads do.

    FAQ

    Can you really make money with a faceless YouTube channel?

    Yes, but slowly and not automatically. Ad revenue requires reaching YouTube’s Partner Program thresholds, and most faceless channels earn more from affiliate links and their own products than from ads. Treat the first months as audience-building, not income.

    Does YouTube allow AI voiceovers?

    Yes — AI narration itself is fine. What YouTube penalizes is mass-produced, low-effort content with nothing added. Original scripts, deliberate visuals, and consistent editing keep you on the right side of that line.

    What is the best niche for a faceless channel?

    The best niche is one where you can write fifty genuinely useful scripts: how-to topics, explainers, summaries, tool tutorials. Oversaturated trends (luxury lifestyle compilations, generic motivation) look easy precisely because everyone tried them.

    How long should faceless YouTube videos be?

    Long enough to deliver the promise — usually four to eight minutes for explainers. Retention beats length: a five-minute video people finish outperforms a fifteen-minute video they abandon at minute two.

    Is Pictory good for faceless YouTube channels?

    It is one of the most practical tools for the job because script-to-video, stock matching, AI voices, and captions live in one workflow. Expect to edit its automated drafts, though — the channels that succeed use Pictory as a production assistant, not a content factory.

    Your first video will not be perfect, and it does not need to be — it needs to exist, and the next one needs to be better. Head over to Pictory and start the free trial, write one script for the ear, and get video number one uploaded this week.

  • How to Turn Blog Posts Into Videos With Pictory (Full Walkthrough)
    Content Marketing, Marketing

    How to Turn Blog Posts Into Videos With Pictory (Full Walkthrough)

    This post may contain affiliate links, meaning if you decide to make a purchase via my links, I may earn a commission at no additional cost to you. See my disclosure for more info.

    You already did the hard part. The research, the structure, the writing — it is all sitting in your blog archive. Turning those posts into videos is the cheapest content win available to bloggers in 2026, because you are repurposing work instead of creating from zero.

    In this walkthrough I will take you through the exact process in Pictory, the tool built specifically for this: you paste a blog post URL, it drafts a script, matches stock visuals to each scene, and adds captions and a voiceover. What the ads will not tell you: the one-click result is mediocre. The 30 minutes of editing you do after the click is where the quality comes from — and that is what this tutorial focuses on.

    What you need

    A published blog post (a how-to or list works far better than a personal essay), a free Pictory trial account — the 14-day trial includes 15 video minutes and 50 AI credits, no perfect setup required — and half an hour per video. A microphone is optional; Pictory’s AI voices mean you never have to record or appear on camera.

    Step-by-step: from blog post to video

    Step 1: Pick the right post

    Not every post wants to be a video. The best candidates are structured and visual: step-by-step tutorials, numbered lists, “X ways to” posts. Skip long personal stories and opinion pieces — automated scene-matching mangles those. If you are still building your archive, my ultimate guide to blogging covers writing the kind of structured posts that repurpose well.

    Step 2: Start a blog-to-video project

    Log in to Pictory, choose the blog-to-video option, and paste your post’s URL. The tool pulls in the text, suggests a summarized script, and assembles a first draft: one scene per key sentence, each with an automatically matched stock clip. This takes a couple of minutes. Resist the urge to export it as-is.

    Step 3: Cut the script hard

    A 1,500-word post is a ten-minute video; nobody wants that from a stock-footage explainer. Aim for 60 to 90 seconds for social, two to four minutes for YouTube. Keep the promise from your intro, the core steps or list items, and one concrete tip per point. Delete transitions, caveats, and anything that only works in writing. Short, spoken-style sentences read best on screen.

    Step 4: Fix the visuals scene by scene

    This is the step that separates decent videos from obviously automated ones. Walk through every scene and ask: does this clip actually match the sentence? Swap the misses using Pictory’s stock library, and replace at least a few scenes with your own material — screenshots, product photos, short phone clips. Even two or three personal visuals break the generic stock feel. Keep scenes between three and six seconds so the video stays alive.

    Step 5: Add the voiceover and music

    Choose an AI voice and listen to the full preview before committing — the current generation is impressively natural, but brand names, abbreviations, and non-English words still trip them up. Respell anything it mispronounces. Prefer your own voice? Record narration instead; it converts better for personal brands. Add background music a notch quieter than you think it should be.

    Step 6: Turn on captions and brand it

    Captions are non-negotiable: most social feeds autoplay muted. Pictory generates them automatically — proofread names and numbers. Then apply your branding: logo corner mark, brand colors on caption highlights, and a short outro with your site URL. Set it once as a template and every future video inherits it.

    Step 7: Export and put it to work

    Export in 16:9 for YouTube and embed that video back into the original blog post — it keeps readers on the page longer and gives Google a reason to show your post in video results. Then cut a vertical 9:16 version for Shorts, Reels, and TikTok, and a square one for feeds if you use them. One post, four assets.

    Give the YouTube upload its own title and description rather than copying the blog headline word for word. Write for viewers deciding whether to click, mention the key steps in the description, and link back to the full post — that link quietly sends video viewers into your funnel for years.

    Common mistakes (and how to dodge them)

    Converting the entire post instead of the highlights — length kills watch time. Publishing without listening to the AI voice all the way through. Leaving every auto-matched stock clip in place, which is how you end up with the same smiling-office-people footage as everyone else. And expecting a faceless video empire from raw conversions: repurposed videos support your blog and social presence, but they rarely go viral on their own. Treat them as distribution, not as a lottery ticket.

    One more honest note: Pictory is subscription software. Plans start at $25 per month billed annually ($29 month-to-month) for 200 video minutes a month, which only pays off if you actually publish weekly. If you will realistically convert one post a quarter, do it inside the free trial and see how it performs first. For a deeper look at the tool itself, including where it frustrates me, read my full Pictory review.

    FAQ

    How long does it take to turn a blog post into a video?

    The automated draft takes minutes; a version worth publishing takes 20 to 45 minutes of script trimming, visual swaps, and caption checks. Budget less as your template and workflow settle in.

    Do the videos hurt my SEO as duplicate content?

    No — video and text are different formats, and embedding the video in the original post generally helps engagement signals. A viewer who watches two minutes of your embedded video is time-on-page you were not getting before.

    Can I use Pictory videos on YouTube and monetize them?

    Yes, though YouTube expects added value in repurposed content: your own script, narration choices, and edits rather than untouched automation. Channels built on unedited text-to-video conversions are the ones that struggle with monetization review.

    Is there a free way to try blog-to-video?

    Pictory’s 14-day trial includes 15 video minutes and 50 AI credits at the time of writing, no card details needed for the features I used. That is enough to convert two or three posts properly and judge the results with real data.

    What blog posts make the best videos?

    Tutorials, checklists, and numbered lists — anything with a clear structure and concrete visuals. Abstract essays and opinion pieces convert poorly because stock footage cannot illustrate nuance.

    Your archive is full of videos you have not exported yet. Head over to Pictory and start the free trial, convert one strong tutorial post this week, and embed the result back where the traffic already is.

  • chicradiant image 01.jpg
    Content Marketing, Marketing, Strategic Marketing

    The Marketing Dates for the New Year: Your Roadmap to Success with Key Marketing Dates

    Are you ready to make this new year your most epic one yet? Buckle up, because we’re diving deep into the marketing dates for the new year that you absolutely can’t afford to miss. Whatever type of content you create, it is always your golden opportunity to market and promote your business, create social media posts that resonate, and drive those sales through the roof. And don’t forget to grab your copy of the Ultimate Marketing Calendar for the new year!

    (more…)
  • Black Friday, Content Marketing, Marketing

    How to Plan Your Content Calendar for the Pre-Black Friday Rush

    I know, marketing is on steroids these days. With all these different tools, platforms and people’s short attention span, it’s hard to compete, especially during the pre-Black Friday rush. As a small business owner or content creator, efficiently planning your content calendar can have a significant impact on your success. This guide will provide you with essential tips and strategies to optimize your content planning, allowing you to maximize your efforts during this busy shopping season. And don’t forget to download next year’s special marketing dates to stay ahead!

    (more…)
  • Black Friday, Content Marketing, Marketing

    Creating High-Converting Landing Pages with Sales Funnels for Black Friday Promotions

    The holiday season is fast approaching, and as a business owner or content creator, you’re probably gearing up for the biggest income opportunity of the year – Black Friday. To make the most of this opportunity, it’s crucial to have high-converting landing pages (also read: high converting landing page templates!) within your funnels, that engage your audience and drive sales. Here’s how to do that:

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  • Why You Should Be Using TikTok For SEO
    Content Marketing, Marketing, SEO, Social Media

    Why You Should Be Using TikTok For SEO

    TikTok, the video platform that has taken over much of the world (and probably your life too, like mine), is one of the most popular social networks out there. With more than 1 billion monthly active users and counting, TikTok has become a household name for many people. While TikTok may not be on your radar as an SEO tool, it actually can be very helpful in promoting your website or brand. You can follow me here, I finally took the jump to start an open TikTok for my business! And I recently noticed that I, myself, don’t Google anymore but I TikTok. So it’s time to use that in our advantage for our businesses! Here’s how to use TikTok for SEO:

    (more…)
  • The Ultimate Guide To Content Marketing
    Best Of, Content Marketing, Marketing, Ultimate Guides

    The Ultimate Guide To Content Marketing

    Content marketing is a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience — and, ultimately, to drive profitable customer action.

    On this page, I’ll break down all the basics of content marketing in simple terms so that even if you’re new to this world of content, blogs and videos, by the time you reach the end of this article (or any other post on our blog!) you’ll have learned some helpful tips for getting started with your own content strategy!

    (more…)
  • Copy.ai Review: Is It Worth It
    Best Of, Blogging, Blogging + Influencers, Business, Business, blogging & Money, Content Marketing, Email Marketing, Marketing

    Copy.ai Review: Is It Worth It?

    Copy.ai is a new and FREE tool on the market that makes it easy to generate copy at scale by using AI to write your copy for you. Time for a Copy.ai review! This can be helpful for content creators, businesses and individuals who want to get more done in less time each day.

    A great example of this would be writing emails or other forms of communication that are taking up too much of your time each day. And for me, that’s writing and coming up with Instagram captions. Oehlala, this tool is perfect for caption inspiration and I’ve posted more than ever since getting to know Copy.ai.

    And I know what you’re thinking…

    “But isn’t Copy.ai too expensive?”

    It depends on how much time you’ll save by using it! If you can use this tool to save even just 1 hour per week of emailing back and forth with clients… then it will quickly pay for itself (even if they charge $500/mo). But for me, I run several Instagram accounts, and it’s been a MASSIVE time-saver, so yeah, it’s worth it. It’s FREE with this link or only $35 a month for the pro plan, and I make much more from each Instagram account so I’m super happy to learn about it and I can’t wait to tell you all about it in this review.

    Let’s dive into my review of Copy.ai here now so we can find out if this tool is worth paying for or not!

    (more…)
  • Getting started with Content Marketing
    Blogging, Business, blogging & Money, Content Marketing, Marketing

    Getting started with Content Marketing

    So you want to be a content creator? Need help getting started with content marketing?

    Good! I’m here to help!

    Let’s start with building your online ‘homebase’: a website that’s optimized for content marketing.

    If you’re building a business or you want to become TikTok/Instagram famous and earn money with social media content creation doesn’t matter. It’s important to create your own website (with your name.com).

    You know why? Even if you don’t plan on building a business it’s good to keep content marketing in mind for your career *later*. In this blog post I share important content marketing reasons to start a website and how to get started building your website for content marketing!

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